Prothom Alo
rothom Alo (Bengali: প্রথম আলো Prothom Alo "First Light") is a major daily newspaper in Bangladesh, published from Dhaka in the Bengali language. Prothom Alo is considered as the largest & most popular newspaper in Bangladesh based on circulation and readership. started its journeyfrom 4 November 199
History:
Prothom Alo was founded on 4 November 1998. The circulation from Prothom Alo grew from an initial circulatin of 42,000 to a circulation of a half million copies.[1] The newspaper distinguished itself by its investigations of acid attacks and violence against women and pushing for tougher laws against the sale of acid.[1][2] Along the path of its journey, Prothom Alo has broken all the prevalent circulation landmarks of the print newsmedia industry of Bangladesh. Among all the dailies published in the country, Prothom Alo has the highest circulation. From press facilities located in Dhaka, Chittagong and Bogra, around 5,32,000 copies (as of September ‘13) are circulated each day. According to National Media Survey 2012, every day 5.1 million people* read the print edition of Prothom Alo. The claimed readership of the print edition of this newspaper is 9.6 million.[3] Prothom Alo does not only have the widest reader base as a whole, in every segment of readers, be it based on demographic, geographic, or economic parameters. Prothom Alo currently has the highest number of readership in newsprint media in Bangladesh, and has an online portal that is available worldwide. According to a brand equity study conducted by Quantum Consumer Solutions Limited, Prothom Alo is considered to be the most influential newspaper brand in Bangladesh.
Supplements:
Chuṭir dine (ছুটির দিনে :"On the day off"): Saturday featured supplement, covering important and successful stories of Bangladesh in their cover story every week. A section called "special essay" covers interesting news of famous journals of outside world. কার্যকারণ Karjokaron ("Causal relation") is the section where scientific explanation of activities are described. ঘর মন জানালা Ghor mon janala is the place for readers to share personal experience about aspects of their life. Mehtab Khanom, a professor of psychology from Dhaka University runs the section মনের জানালা Moner janala ("Window of the mind") to provide tips for psychological situations given by the audience. Musician and astrologer Kausar Ahmed Chowdhury regularly contributes আপনার রাশি Apnar rashi ("Your sign of the zodiac") for explaining fortunes of the readers in satirical way.[5] It also circulates regular quiz competition for the audience. The current editor-in-charge of this 24 page supplement is Iqbal Hossain Chowdhury. Every Saturday, Chhutir Dine (Weekend) brings the stories of the people whose exemplary works have been taking Bangladesh forward. This supplementary magazine also includes weekly horoscope, readers’ write-ups, traveling stories, jokes, counseling, and lots of other interesting snippets.
রস + আলো Rôsh + alo ("Humor + Light"): Rosh+Alo (Piquant) which comes out every Monday is full of cartoons, gentle satire, and pure fun.
নকশা Nôksha ("Sketch"): Every Tuesday, tabloid Naksha (Design) presents a rich array of features and tips on fashion, grooming and makeover, cooking, home décor, and travel aiming to bring quality changes in the overall lifestyle of the readers.
স্বপ্ন নিয়ে (Swapno Nie) : Swapno Nie (With Dreams), which comes on Sunday, acts as a beacon to the youth in their infinite endeavors, ambitions, achievements, and career headway.
অধুনা (Adhuna): Reflecting the demands of the time, Wednesday’s Adhuna (Present Times) focuses on female rights and achievements, metro-life, legal issues, style, gadgets, career tips, relationship, and so on.
আনন্দ Ananda ("Happiness"): Thursday’s Ananda (Enjoyment) is a veritable gallery of glittering pictures of celebrities and in-depth write-ups on the world of glamour. The celebrities could be from within the country as well as abroad, from TV, film, and stage, as well as from the world of music and dance.
অন্য আলো Onno alo ("Different light"): Onno Alo (The Other Light) comes in every Friday and it brings home the achievements of many silent heroes who remain outside the reach of the main news or feature stories. It also provides weekly in-depth analysis of key international affairs happening around the globe through Cholti Bishwa (Current World).
প্রজন্ম ডট কম Projonmo ḍôṭ kôm ("Generation.com"): Projonmo Dot Com (Generation Dot Com) gives updates and brings exciting stories of the technological world. The children’s corner, Gollachhut, refreshes the mind of the children and teenagers and satisfies their spirit of inquiry through articles, stories, and pictures. Last but not the least, there are literary pages that promote art, poetry, and literature.
প্রথম আলো ঈদ সংখ্যা Prothom Alo Eid Sonkha A special edition every year at Eid ul-Fitr. This Prothom Alo Eid edition includes fiction, historical articles and photos.[6]